Bookmarks and poster set made for the special edition of several books by French Economist Charles Gave, and published by Editions Pierre De Taillac.
I had to illustrate his works’ central ideas, but with an “animal tale” twist used to call back to La Fontaine’s fables. A cartoony and harmless style was chosen, one that would speak to a variety of different audiences while still clearly getting the idea across. Five illustrations were made, even though one was removed in the final release: (1) innovation versus administrative overload (which was changed from a bookmark into a poster format); (2) the compass to freedom; (3) public debt looming over future generations, (4) lack of efficient leadership; and lastly (5) misled masses (eventually discarded).
Find out more about the project: https://editionspierredetaillac.com/products/les-mondes-de-demain
